about us /
Founded in Verona in 1965 through the vision of three brothers, Carrera Jeans embodies the most authentic denim, recognized for its innovation and its unique integrated supply chain.
Transparency
How are Carrera jeans manufactured?
Carrera Jeans are made out ot our cotton, our hands and our equipment. We made this brave and farsighted choice more than 30 years ago. Find out more with us.
The cotton road
Textile tradition
In the heart of Asia, in the center of the ancient Silk Road there is a small pearl called Tajikistan. We chose to manufacture our jeans In this land rich in history and culture.
Our choices
Beyond denim
For over 60 years, we have quietly shared the way we work through the choices we make and the people who are part of Carrera.
